Baroness Karren Brady CBE is an English sporting executive, politician, television personality, newspaper columnist, author and novelist. She is the former managing director of Birmingham City F.C. and current vice-chairman of West Ham United F.C. She oversaw Birmingham City's flotation in 1997, and was thus the youngest managing director of a UK plc. She is perhaps best-known for her role in the BBC reality show The Apprentice as an aide to Lord Alan Sugar. Brady is a regular writer for the Woman & Home magazine and The Sun. She has also published four books including two novels.